Firstly we showed New Zealand's lacking prosperity as measured through our Gross Domestic Product per capita, average hours of work per week and average annual wage. We then attempted to dispel the myths that increasing tourism, dairy, or mining are the solutions to this problem.

Then by identifying our manufacturing as a potential growth area for further investment; simulating its growth by creating 100 companies that are similar to our best companies currently; and seeing their effect on New Zealand's economy. We hope to have shown you that this is a possible avenue to increase the prosperity of New Zealand.

So where to from here?

We don't really have the answers to where to go to from here, but we do know it's not on our current path.

Through government support of entrepreneurs and innovators, increased support for research and development, and help given to foster growth of our small companies and large companies, we hope to create a New Zealand where "talent wants to live" and see our 100 companies come to life.


Thank you for taking the time to go through our visualisation, we've put a lot of effort into it and we hope you enjoyed it.

We have learnt a lot using the data that is freely available to all New Zealanders. We hope you also support the efforts to open up New Zealand's many information stores for everyones use, through efforts like Open New Zealand.

Also, if you haven't done so already, please checkout Sir Paul Callaghan's StrategyNZ keynote, his exceptional presentation inspired this entire visualisation.

We would also like to thank Sabrina Schellkes, Yuliya Bozhko, Corinne Gibson, Jens Dietrich, Jevon Wright and everyone else that gave us help and support.

About Us

Graham Jenson

Graham Jenson:
I am studying towards my Ph.D. at Massey University Palmerston North in Computer Science and Software Engineering. I enjoy photography, Starcraft 2, and Ukrainian cuisine. For this project I researched and modeled the topics and programmed the API. Check out my website

Alex Gibson:
I'm the guy that made sh#! happen with HTML5 visualisations. I used d3 and a tonne of other JavaScipt libraries to make all the little pretty transitions, and to help make all the data look good, some call it magic, I call it programming. I'm studying towards my honors in Software Engineering. Checkout my websites for more info Hashbang & Funnelweb

Alex Gibson